Recently, we were talking with a marketing savvy client about the real meaning of patient experience. We agreed with Jill Mathison, VP Ambulatory Services, Pomona Valley Hospital and Medical Center, that it’s a tough concept to define, and a challenge to translate into a hospital brand and branding message. But the hard truth, we concluded, is that […]
Archive | Culture RSS feed for this section
How Excellent Physicians Break the Ice for Better Patient-Centered Care
STUDY: Researchers at Johns Hopkins School of Medicine published findings about effective and efficient methods that excellent physicians use to get to know patients as individuals, and improve patient-centered care.

Patient Experience Matters More Now Than Ever
When consulting firm PricewaterhouseCoopers (PwC) conducted a national survey of over 6,000 US consumers in major industry sectors in the summer of 2012, they found several key differences between consumers’ attitudes and experiences in healthcare and other industries.

PwC Finds Patient Experience is the Number One Factor for Choosing a Doctor or Hospital
In the healthcare industry, patient experience and patient satisfaction are more important than ever before.

Hospital or Hotel? How Amenities Influence Facility Selection and Patient Satisfaction
Where quality was once evaluated solely on clinical care, patients, prospective patients and their family members are shopping for value and satisfaction. Decision makers have a greater concern for the overall patient experience.

Studies Confirm Long Wait Times Erode Satisfaction and Revenue
No one likes to be kept waiting, especially in a hospital or doctor’s office. Few will dispute the fact that it’s important to see your physician. But when the accompanying wait interrupts our daily schedule and forces us to cancel planned activities or lose productivity at work, it’s easy to get angry, frustrated and feel […]
Recent Podcasts
- The Psychology of Waiting vs. Patient Experience Enemy Number One December 18, 2012
-
Coach Lou Holtz, the Importance of a Timely Note, and Patient Satisfaction January 8, 2013
-
Patient Experience Success Story: “Before It Was Cool” September 16, 2012
-
Leadership: The Multi-Faceted Challenges and Rewards of Patient Experience May 11, 2012
-
Hospital or Hotel? How Amenities Influence Facility Selection and Patient Satisfaction September 12, 2012
-
Patient Loyalty: Why People Buy Emotions, Not Things January 19, 2018
-
4 Patient Experience Touchpoints: Doing the Right Thing December 6, 2017
-
Become Best in Class in Patient Experience: Service Lessons from Iceland November 13, 2017
-
4 Smart Strategies That Deliver Stronger Patient Experience October 27, 2017
-
Turning the Battleship and Building a Better Healthcare Experience October 10, 2017
- Barbara Hales, M.D.: An additional demand on ER time also stems from ph...
- Atiqur Rahman: Thank's,Stewart for this wonderful article,i enjo...
- Kellee Everts: Great article! I've always coached and cautioned ...
- Bruce Allen: Your analogy, with the doctor as the pilot and the...
- What Would Empathy-Based Healthcare Look Like? | News In Marketing: […] When I talked with Dr. Rosen on camera p...