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patient journey online

The Patient Journey Doesn’t Begin or End With a Warm Smile

Today, as has been the case for several years, the typical patient journey begins online. Fortunately, however, the unflattering term “Doctor Google”—patients doing their own “diagnostic research” online—is a less popular label these days. It could be that Internet users are growing smarter. A Google search is not the same as a medical degree. Sophisticated […]

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patient registration kiosk

Benefit or Barrier: Registration Kiosk and the Proper Patient Experience

So, which is better—face-to-face or face-to-screen? When technology makes an appearance in a medical office, it usually includes a tradeoff or two. And that’s the patient experience dilemma with self-service patient registration. Who likes it? It just depends. A positive patient experience begins early in the process—a phone inquiry, online appointment or office visit can […]

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The Future of Healthcare Delivery and Patient Experience

A painful counter-current to a positive patient experience is the patient’s wait time. Nobody likes waiting. And the longer an individual waits for healthcare service, the more their level of satisfaction and positive patient experience erodes. Patients are waiting long before they get to the “waiting room.” On average it takes about three weeks to get […]

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patient satisfaction

Patient Experience Improves Financial Performance

At least a few hospital administrators have quietly questioned how patient experience connects with financial performance. Skeptics say that experience is, at best it’s a “nice to have.” But for many executive leaders, the acid business test of a hospital facility is service line profitability. Part of the answer, of course, is where patent-reported experience […]

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patient experience doctor parking

Hospital Parking Lot: Litmus Test for Family-Centered Care

[Guest Post by Dr. Paul Rosen] When I visit hospitals across the country, the first thing I like to check out is the parking lot. An informal assessment of the hospital parking lot is revealing. I like to see who has access to the premium parking spaces–those closest to the hospital. Is it the doctors […]

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Every Hospital Should Have a Presidential Hotline

A colleague told us about his recent stop at a nearby Staples store for office supplies. One unique thing was attention getting. Taking a page from the retail giant, it would be easy for every hospital to have a “presidential hotline” to optimize feedback and the patient experience. Here’s the quick backstory. Our friend’s shopping experience […]

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wait and flow ER

Never on Thursday: Flow and wait times at the DMV vs. the ER

Guest Post by Paul Rosen, MD A couple of weeks ago, I received the dreaded letter from the Department of Motor Vehicles. Visions of long lines, sitting on hard plastic chairs, and hours of wasted time went through my mind. It was a reminder to go to the DMV to renew my soon-to-expire Delaware driver […]

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The Fine Art of Healing Begins with Caregiver Empathy

A Guest Post by cancer survivor Bruce W. Heinemann. In this article, Bruce shares his real-world insight about how patient experience, caring and empathy begins with the diagnosis. And it is an incredible opportunity for the caregiver to make a positive difference in the patient experience and its ultimate outcome. The diagnosis of prostate cancer […]

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patient experience and satisfaction

If You Think Your Patient Experience Delivery is Good, Think Again.

Things are bad, and they’re getting worse. There’s a huge disconnect between the patient’s perception of experience in healthcare and what healthcare thinks it’s delivering. That’s according to a new study of The State of Consumer Healthcare from GE Healthcare Camden Group and Prophet, a global brand consultancy. America’s healthcare consumers have radically transformed from […]

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intangible patient experience

Your Real Brand is What the Patient Experiences

Recently, we were talking with a marketing savvy client about the real meaning of patient experience. We agreed with Jill Mathison, VP Ambulatory Services, Pomona Valley Hospital and Medical Center, that it’s a tough concept to define, and a challenge to translate into a hospital brand and branding message. But the hard truth, we concluded, is that […]

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